By: Ken Kerschbaumer, SVG Editorial Director
Monday, October 8, 2012 - 9:48 am
The IAAF is delighted to announce that EUROVISION, through its wholly owned subsidiary Eurovision Production Coordination (EPC), together with VGTRK, the Russian state broadcaster, has been appointed as official Host Broadcaster for the next edition of the IAAF World Championships, which takes place in Moscow from 10-18 August 2013
EPC and VGTRK will deliver all Host Broadcast services, including provision of the integrated broadcast feed, additional feeds and a daily highlights programme.
IAAF President Lamine Diack said: “We are delighted to welcome Eurovision Production Coordination (EPC), together with VGTRK, as Host-Broadcaster for the Moscow 2013 World Championships. We are determined to continue the tremendous success of athletics at the Olympics at the next edition of our flagship competition, and we believe that the provision of state of the art television images from Moscow is a crucial part in achieving success.”
“We believe that the experience and know-how of EPC at covering major events, together with the local expertise of VGTRK, will add great value to our Moscow production. In co-operation with our colleagues in Russia, we are looking forward to working with these partners to deliver an exciting, attractive experience for billions of viewers all over the world.”
EBU Director Sports & Business Stefan Kuerten said: “This agreement with the IAAF strengthens Eurovision’s position as the production partner of choice for the world’s elite sports federations. We are looking forward to working closely with the IAAF by taking on the production of the IAAF World Athletics Championships in Moscow.”
The last European edition of the IAAF World Championships (Berlin 2009) had a global TV audience of 8 billion viewers.