Thompson defends BBC’s sports rights strategy
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By: SVG Staff Tuesday, July 24, 2012 - 9:58 pm |
Mark Thompson, the outgoing Director General of the BBC, has chosen the occasion of the corporation’s success in winning broadcast and digital rights to the next four Olympic Games – two winter and two summer games – to defend its strategy in respect of sports rights. Writing in a BBC blog, Thompson said the BBC had rights arrangements which stretched out for many years and which guaranteed that sport would continue to be a central part of the diet of licence-payers across BBC Television, Radio and Online.
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